{"id":9496,"date":"2025-07-15T14:13:01","date_gmt":"2025-07-15T18:13:01","guid":{"rendered":"http:\/\/ladybugzintera.wpengine.com\/?p=9496"},"modified":"2025-10-06T09:21:34","modified_gmt":"2025-10-06T13:21:34","slug":"your-must-have-monster-seo-checklist-for-2025","status":"publish","type":"post","link":"https:\/\/www.ladybugz.com\/your-must-have-monster-seo-checklist-for-2025\/","title":{"rendered":"Your MUST Have Monster SEO Checklist for 2025"},"content":{"rendered":"<p>If you&#8217;re wondering where should you put your digital marketing budget for this year, look no further than your MUST-have monster SEO checklist for 2025. It\u2019s not too hard to figure it out. In 2020, organic search traffic grew to 53%. That\u2019s a huge number considering that only 15% of traffic comes from paid search (<a href=\"https:\/\/www.brightedge.com\/blog\/organic-share-of-traffic-increases-to-53#:~:text=Released%2520as%2520part%2520of%2520its,including%2520Display%2520and%2520Social%2520Media.\" target=\"_blank\" rel=\"noopener\">BrightEdge<\/a>). But your <a href=\"https:\/\/www.ladybugz.com\/marrying-seo-with-ux-for-page-rankings-traffic-and-retention\/\">SEO efforts<\/a> aren\u2019t worth much if you don\u2019t do it right. Consider that the #1 position in Google\u2019s search engine results pages (SERPs) gets more than a quarter of clicks, whereas position #10 gets a measly 2.5% (<a href=\"https:\/\/www.searchenginejournal.com\/google-first-page-clicks\/374516\/#close\" target=\"_blank\" rel=\"noopener\">Search Engine Journal<\/a>).<\/p>\n<p>There\u2019s no question that SEO is perhaps <em>the<\/em> digital priority, so how are you doing? Well, everyone wants to do better. To help your SEO efforts pay off, we\u2019ve created this exclusive <a href=\"https:\/\/www.ladybugz.com\/seo-is-not-for-dummies-why-you-need-to-up-your-seo-game-and-how-to-do-it\/\">SEO Checklist of &#8220;must-do&#8221; items for 2025.<\/a><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"s7BSbRUlz3\"><p><a href=\"https:\/\/www.ladybugz.com\/best-seo-social-media-agency-in-boston\/\">Visual Objects Names us #3 SEO Agency and #1 Social Media Agency in Boston<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Visual Objects Names us #3 SEO Agency and #1 Social Media Agency in Boston&#8221; &#8212; Ladybugz Interactive Website Design Agency, Boston MA\" src=\"https:\/\/www.ladybugz.com\/best-seo-social-media-agency-in-boston\/embed\/#?secret=FF1yJq76Vp#?secret=s7BSbRUlz3\" data-secret=\"s7BSbRUlz3\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p>There are quite a few areas to pay attention to for your Monster SEO Checklist for 2025, so we\u2019ve broken things down into these categories:<\/p>\n<ol>\n<li><a href=\"#technical-elements\">Technical elements<\/a><\/li>\n<li><a href=\"#On-Page-Content-elements\">On-Page Content elements<\/a><\/li>\n<li><a href=\"#Keywords-as-a-Part-of-your-SEO-Checklist-for-2021\">Keywords<\/a><\/li>\n<li><a href=\"#Analytics-Reporting-and-Integration\">Analysis Reporting and Integration<\/a><\/li>\n<li><a href=\"#Social-Media-as-a-part-of-your-SEO-Checklist-for-2021\">Social Media<\/a><\/li>\n<li><a href=\"#ai-seo\">AI Search and SEO Strategies with AI<\/a><\/li>\n<li><a href=\"#Your-Monthly-Website-Check-In\">Monthly Website Check-In<\/a><\/li>\n<\/ol>\n<h2 id=\"technical-elements\"><b>Technical Elements for your SEO Checklist for 2025<\/b><\/h2>\n<p>There are many technical elements in your website that affect search engine results. They generally fall into several categories: Those which affect indexing and those which affect user experience. Some technical situations are easier to fix than others. Some CMS systems like WordPress will fix many problems without you even knowing it. Plugins like<a href=\"https:\/\/yoast.com\/\"> Yoast<\/a> will help avoid other technical problems. Some items can be resolved on the front end and others require back-end resolution. Fortunately, there are many free and paid tools that can provide relatively painless remedies for most problems.<\/p>\n<p><strong>1. Create an SEO-friendly URL structure: <\/strong><br \/>\nURL structures that are simple, descriptive, and keyword-rich helps both crawlers and users quickly figure out what the page is about. Too many URLs that point to identical or similar content on your site may lead to incomplete indexing.<\/p>\n<p><b>2. Remove irrelevant parameters in the URL: <\/b><br \/>\nLook for ways to remove lots of numbers, letters, and symbol characters that make URLs hard to read or understand.<\/p>\n<p><b>3. Submit and optimize your XML Sitemap:<\/b><br \/>\nMake sure you have submitted an XML sitemap to Google. This provides all of your site&#8217;s URLs and overall site structure for indexing.<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/sitemaps\/build-sitemap\" target=\"_blank\" rel=\"noopener\"> Learn more here<\/a>.<\/p>\n<p><b>4.Optimize the robot.txt file:<\/b><br \/>\nYour robot.txt file tells search engine robots how to crawl and index your website. It prioritizes pages, plus it says which pages or files web crawlers can or can&#8217;t request from your site.<\/p>\n<p><b>5. Use structured markup (schema):<\/b><br \/>\nStructured data code helps search engines give users more informative, context-based results. For example, instead of just providing an article, schema can relay helpful information for users, such as author and date.<\/p>\n<p><b>6. Find and fix broken 4xx errors: <\/b><br \/>\nWe all know the dreaded 401 \u201cdead link\u201d error code.\u00a0 Other 4xx errors indicate additional \u201cclient error responses\u201d that negatively impact SEO. Find 4xx errors and fixes using your Google Search Console, free tools such as<a href=\"https:\/\/xenus-link-sleuth.en.softonic.com\/\" target=\"_blank\" rel=\"noopener\"> Xenu<\/a>, or paid tools such as<a href=\"https:\/\/hootsuite.com\/\" target=\"_blank\" rel=\"noopener\"> HootSuite<\/a>.<\/p>\n<p><b>7. Find and fix 3xx errors:<\/b> These \u201credirect error codes\u201d indicate that the client has requested information that is no longer at the provided address. The fix requires updating the target URL or removing the link altogether.<\/p>\n<p><b>8. Find and fix other HTTP status errors: <\/b><br \/>\nFix other HTTP status errors in the 100s (information responses) and 500s (server errors). Status in the 200s indicates a successful response.<a href=\"https:\/\/thecontentworks.uk\/http-status-codes-cheat-sheet\/\" target=\"_blank\" rel=\"noopener\"> Here\u2019s a good cheat sheet<\/a> to find out more.<\/p>\n<p><b>9. Move from HTTP to HTTPS protocol:<\/b><br \/>\nIf your website uses the HTTP protocol, migrate it to the HTTPS protocol. HTTPS, which uses a superior encryption process, is a Google ranking factor.<\/p>\n<p><b>10. Remove duplicate websites: <\/b><br \/>\nYou may have multiple live versions of your site without realizing it. Examples include duplicate versions at &#8220;www.yoursite.com&#8221; and &#8220;yoursite.com,&#8221; or duplicate versions using HTTP:\/\/ and HTTPS:\/\/.\u00a0 Your developer can fix this with a \u201ccanonical tag,\u201d which defines the preferred version.<\/p>\n<p><b>11. Provide links to or from orphaned pages:<\/b><br \/>\nIf pages on your site aren\u2019t linked to or from at least one other page, Google flags it as &#8216;orphaned pages in sitemaps&#8217;. These pages are not indexed and can\u2019t be searched by crawlers. Automated \u201ccrawling\u201d tools such as <a href=\"http:\/\/screamingfrog.co.uk\/\" target=\"_blank\" rel=\"noopener\">Screaming Frog<\/a> and <a href=\"https:\/\/www.deepcrawl.com\/\" target=\"_blank\" rel=\"noopener\">Deep Crawl<\/a> will find these pages for you.<\/p>\n<p><b>12. Update your page experience:<\/b><br \/>\nGoogle wants your website to be user-centric, which it measures with a combined set of symbols. These include<a href=\"https:\/\/web.dev\/vitals\/\" target=\"_blank\" rel=\"noopener\"> Google\u2019s Core Web Vitals<\/a>,<a href=\"https:\/\/webmasters.googleblog.com\/2015\/02\/finding-more-mobile-friendly-search.html\" target=\"_blank\" rel=\"noopener\"> mobile-friendliness<\/a>, <a href=\"https:\/\/webmasters.googleblog.com\/2016\/09\/more-safe-browsing-help-for-webmasters.html\" target=\"_blank\" rel=\"noopener\">safe-browsing<\/a>, <a href=\"https:\/\/webmasters.googleblog.com\/2016\/11\/heres-to-more-https-on-web.html\" target=\"_blank\" rel=\"noopener\">HTTPS-security<\/a>, and <a href=\"https:\/\/webmasters.googleblog.com\/2016\/08\/helping-users-easily-access-content-on.html\" target=\"_blank\" rel=\"noopener\">intrusive interstitial guidelines<\/a>.<\/p>\n<p><b>13. Speed Improvements:<\/b><br \/>\nLoading speed is a highly important ranking factor. Google\u2019s free<a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\" rel=\"noopener\"> PageSpeed Insights<\/a> tool provides diagnostics and suggestions for faster loading. Key suspects for slow loading times include your hosting service, large image sizes, unused CSS code, and too many ads.<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"MK9Aug7gb2\"><p><a href=\"https:\/\/www.ladybugz.com\/website-updates-that-will-yield-big-results-10-no-brainer-fixes-for-your-website\/\">Website Updates that Will Yield Big Results: 10 No-Brainer Fixes for Your Website<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;Website Updates that Will Yield Big Results: 10 No-Brainer Fixes for Your Website&#8221; &#8212; Ladybugz Interactive Website Design Agency, Boston MA\" src=\"https:\/\/www.ladybugz.com\/website-updates-that-will-yield-big-results-10-no-brainer-fixes-for-your-website\/embed\/#?secret=tkRHiCx740#?secret=MK9Aug7gb2\" data-secret=\"MK9Aug7gb2\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<h2 id=\"On-Page-Content-elements\"><span style=\"color: #ed4228;\"><b>On-Page Content Elements<\/b><\/span><\/h2>\n<p>Google is continuously updating its search algorithm to provide the most relevant, high-quality content for users. As a result, SEO has become less about <a href=\"https:\/\/www.ladybugz.com\/keyword-strategy-for-your-website-in-12-easy-steps\/\">specific keywords<\/a> and more about user experience. A common acronym used to describe what Google looks for is E-A-T, which stands for Expertise-Authority-Trustworthiness. The result is that high-quality content that provides a good user experience is best for SEO. The following areas will improve your E-A-T score with Google and should be included in your Monster SEO Checklist for 2025.<\/p>\n<p><b>1. Remove outdated content: <\/b><br \/>\nOld posts, which may provide incorrect information, can cause your credibility and traffic to suffer.\u00a0 Also, having too many pages on the same topic (using the same or similar keywords) can lead to \u201ckeyword cannibalization.\u201d<b>\u00a0 <\/b>This means you&#8217;re competing with yourself for ranking on a Google search, and usually, both pages will rank lower.<\/p>\n<p><b>2. Make keywords more like speech:<\/b><br \/>\nGoogle\u2019s December Core Update makes use of AI to better understand the searcher\u2019s intent and meaning. For example, Google now looks at synonyms. Also, instead of focusing on a single \u201cprimary\u201d word in the search, it considers words that provide context (such as \u201cto\u201d and \u201cfor\u201d). This indicates that long-tail keywords may perform better.<\/p>\n<p><b>3. Display properly all devices: <\/b><br \/>\nPeople may be looking at your content on their smartphone, desktop, or laptop. Make sure your website design displays properly on each type of device.<a href=\"https:\/\/search.google.com\/test\/mobile-friendly\" target=\"_blank\" rel=\"noopener\"> This free Google tool lets you check out how a page displays on mobile<\/a>.<\/p>\n<p><b>4. Adjust design based on device preference: <\/b><br \/>\nMobile searches now account for over half of all searches. Studies show that users scan pages differently on mobile devices versus desktops. For better engagement, designers may want to adjust page layout (such as CTA placement) based on the devices that are most popular among their visitors.<a href=\"https:\/\/www.nngroup.com\/articles\/f-shaped-pattern-reading-web-content\/\"> Find out more here<\/a>.<\/p>\n<p><b>5. Prepare for voice search:<\/b><br \/>\nVoice search is increasingly prevalent. As a result, more and more searches are full sentences and questions, rather than short phrases or word groupings. This has made long-tail keywords increasingly important. A second effect is on local search (where is a restaurant near me?). For example, instead of using \u201cItalian restaurant Boston,\u201d try \u201cwhere is an Italian restaurant in Boston\u201d as your keyword phrase.<\/p>\n<p><b>6. Chunk information:<\/b><br \/>\nPeople tend to scan information, rather than read straight through, to get the gist of the content and find the specific information they need. Chunking information is critical. Use short paragraphs of several sentences, subheads every few paragraphs, bullet points, graphics, and other techniques to break up blocks of text.<\/p>\n<p><b>7. Improve SEO titles:<\/b><br \/>\nTitle tags (aka search titles) are the blue clickable titles on SERPs. Google will truncate your title if it is too long, which can reduce click-throughs. Here are some tips:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Use your content management system (such as WordPress) or a plugin like<a href=\"https:\/\/yoast.com\/\" target=\"_blank\" rel=\"noopener\"> Yoast<\/a>, create your own title rather than rely on Google to create its own.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Duplicate (or nearly identical) page titles are bad for SEO. Make sure each page\u2019s SEO title is unique.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Use keywords in your page or article title.<\/li>\n<\/ul>\n<p><b>9. Improve meta descriptions:<\/b><br \/>\nMeta descriptions, also called snippets, are the short paragraphs under to SEO title. They should clearly summarize the content of your page. Keep snippets under 160 characters to avoid truncation. When possible, provide your own snippet rather than rely on Google\u2019s version (often just the first part of the first paragraph). Also, put search words early in your meta description.<\/p>\n<p><b>10. Use just one H1 tag per page:<\/b><br \/>\nThe H1 tags refers to the page title that users see (not the SEO title). More than one will confuse Google\u2019s understanding of the page and indexing.<\/p>\n<p><b>11. Intersperse H2 headings:<\/b><br \/>\nH2 headings should be used at least every few paragraphs to separate large blocks of text. They should be in a logical order for scanning and the contents under each subhead should relate directly to the subhead.<\/p>\n<p><b>12. Optimize images and video files:<\/b><br \/>\nFiles that are too large slow down loading time. JPEG, GIF, and PNG format each have their own profile for performance, file size, image quality. Unless there a reason to use a large file, stick with a small file format and use tools to condense images, such as<a href=\"https:\/\/imagecompressor.com\/\"> Optimizilla<\/a> and<a href=\"https:\/\/tinypng.com\/\"> TinyPNG<\/a>.<a href=\"https:\/\/themeisle.com\/blog\/best-image-format\/\"> You can get a short overview of each format here<\/a>.<\/p>\n<p><b>13. Use Image alt tags:<\/b><br \/>\nProvide image alt tags, which describe your image and can include keywords. These tags help Google \u201csee\u201d your image and also improve user experience for those with visual disabilities.<\/p>\n<p><b>14. Improve content readability:<\/b><br \/>\nThis is a meaty topic, so here are some pointers:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Use short words, sentences, and paragraphs.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Avoid large blocks of uninterrupted text.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Make good use of white space and images.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Pay attention to the flow and structure of the page.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Proofread carefully to avoid careless errors.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Use fonts that are easy to read and large enough.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Don\u2019t go crazy with elements like fonts and colors.<\/li>\n<li aria-level=\"2\">Answer common questions in your content for AI-based search<\/li>\n<\/ul>\n<p><b>15. Improve pages that have thin content: <\/b><br \/>\nGoogle defines thin content as pages that \u201chave little to no value for users. According to Search Engine Journal, this type of content includes duplicate content,<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/scraped-content\"> scraped content<\/a>,<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/auto-gen-content#:~:text=Automatically%2520generated%25E2%2580%2594or%2520%2522auto%252D,take%2520actions%2520on%2520such%2520content.\"> auto-generated content<\/a>,<a href=\"https:\/\/www.searchenginejournal.com\/seo-mistakes-affiliates\/219995\/\"> invaluable affiliate pages<\/a>, or<a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/doorway-pages#:~:text=Doorways%2520are%2520sites%2520or%2520pages,to%2520essentially%2520the%2520same%2520destination.\"> doorway pages<\/a>. In addition to these types of thin content, try to make each page have at least 300 words.<\/p>\n<h2 id=\"Keywords-as-a-Part-of-your-SEO-Checklist-for-2021\"><b>Keyword Strategy as a Part of your SEO Checklist for 2025<\/b><\/h2>\n<p><b>1. Conduct SEO Research: <\/b><br \/>\nThis is a huge topic on its own. Keyword research can uncover queries to target, the popularity of these queries, their ranking difficulty, and more. Many tools can help with this research, including free tools. These include<a href=\"https:\/\/support.google.com\/google-ads\/answer\/7337243?hl=en\"> Google keyword planner<\/a>,<a href=\"https:\/\/ahrefs.com\/blog\/free-keyword-research-tools\/#ahrefs-keyword-generator\"> the ahref Keyword Generator<\/a>, and<a href=\"https:\/\/ahrefs.com\/blog\/free-keyword-research-tools\/#ahrefs-keyword-generator\"> Wordstream\u2019s keyword tool<\/a>. You can also check out the competition with<a href=\"https:\/\/www.spyfu.com\/\"> SpyFu<\/a>.<\/p>\n<p><b>2. Set SEO keyword goals: <\/b><br \/>\nThis is a natural fallout of your keyword research. Your goals will be based on your unique selling proposition (USP), the benefits of what you offer, how you solve customers\u2019 problems, audience intent and likely search terms, your competitors\u2019 search terms, and other factors.<\/p>\n<p><b>3. Create a keyword map: <\/b><br \/>\nThis is a great way to start setting keyword goals. Identify both your \u201cpillar\u201d keywords. These are your high-value, highly competitive terms. Also select your subtopic keywords that will be easier to rank on, often long-tail keywords. Map these words to pages on your site and identify any gaps. This framework will mirror your site\u2019s structure, optimize content, and help you identify which topics are most popular.<\/p>\n<p><b>4. Optimize keyword locations: <\/b><br \/>\nMake sure to use your keywords (and synonyms) in the right places, including:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Page titles<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Landing pages<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">Title tags<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\">H1, H2, and H3 header tags<\/li>\n<\/ul>\n<h3>Improve for voice search:<\/h3>\n<p>Current statistics show that 41% of adults use voice search at least once per day. Studies show that in 2020, <a href=\"https:\/\/www.comscore.com\/Insights\/Presentations-and-Whitepapers\/2017\/The-Future-of-Voice-From-Smartphones-to-Smart-Speakers-to-Smart-Homes\"><b>more than half of all smartphone users<\/b><\/a> will engage with voice technology on their devices. Look at how users ask questions. Use keywords that sound like questions that users would ask using natural language, such as &#8220;How do I improve SEO on my website?&#8221;<\/p>\n<h2 id=\"Analytics-Reporting-and-Integration\">Analytics Reporting and Integration<\/h2>\n<p>You have taken all the steps needed to boost your SEO for 2020, but how do you know if your hard work has paid off? How do you know if you should continue what you\u2019re doing or change it up? You won\u2019t be able to answer these questions without an analytics tool. Luckily there are many to choose from, including many free ones to add to your SEO Checklist for 2025.<\/p>\n<p><b>1. Set up your Google Search Console: <\/b><br \/>\nThis free tool from Google helps track your performance in Google searches. It shows you a range of metrics, including the number of clicks and impressions, which keywords are bringing the most traffic, bounce rate, pages per session, website errors to fix, and more.<\/p>\n<p><b>2. Learn and use Google Analytics 4:<\/b><br \/>\nConnecting Google Analytics 4 with your Google Search Console provides more SEO data from Google. You\u2019ll learn about your audience, acquisition, behaviors, conversions, and more. With the upgrade to Universal Analytics in 2023, privacy laws have changed the way Google presents data so you might need some other tools too to get a better picture of things.<\/p>\n<p><b>3. Learn about Your Competitors: <\/b>Understanding your competitors\u2019 strategies and results can help you beat them at their own game. You can get free tools, or free versions of paid tools including <a href=\"https:\/\/trends.google.com\/trends\/?geo=US\">\u00a0Google Trends<\/a>,<a href=\"https:\/\/buzzsumo.com\/\"> BuzzSumo<\/a>, and<a href=\"https:\/\/www.spyfu.com\/\"> SpyFu<\/a>. Learn data such as where your competitors are mentioned on the web, the source of competitors\u2019 traffic, and the demography of its audience.<\/p>\n<h2 id=\"Social-Media-as-a-part-of-your-SEO-Checklist-for-2021\"><b>Social Media is a pertinent part of your SEO Checklist for 2025<\/b><\/h2>\n<p><b>1. Update social media channels: <\/b><br \/>\nMake sure your social media channels are up-to-date and review the quality and content of your posts.<\/p>\n<p><b>2. Keep a schedule and Post regularly:<\/b><br \/>\nYou\u2019ll find it easier to post regularly by having a plan (see below) about where to post, how often, and relevant topics (which may change based on the season or specific events).<\/p>\n<p><b>3. Manage your social media content:<\/b><br \/>\nThere are a plethora of tools to help you plan, manage, and automate social media posting. Popular paid tools include<a href=\"https:\/\/hootsuite.com\/plans\/free\"> Hootsuite<\/a> and<a href=\"https:\/\/buffer.com\/\"> Buffer<\/a>. You can also download free spreadsheets, such as<a href=\"https:\/\/offers.hubspot.com\/social-media-content-calendar?hubs_signup-url=www.hubspot.com%252Fresources%252Ftemplate%252Fsocial-media&amp;hubs_signup-cta=Social%2520Media%2520Calendar%250A%250AWith%2520so%2520many%2520different%2520social%2520networks%2520to%2520manage%252C%2520don%2527t%2520you%2520wish%2520there%2520was%2520an%2520easier%2520way%2520to%2520plan%2520which%2520content%2520to%2520share%2520on%2520each%2520account...%2520a...%250A%250ATemplate\"> HubSpot\u2019s Social Media Content Calendar Template<\/a> and the<a href=\"http:\/\/sproutsocial.com\/features\/social-media-calendar\/\"> Sprout social calendar<\/a>.<\/p>\n<p><b><a href=\"https:\/\/www.ladybugz.com\/seo-metrics-to-ask-your-seo-agency\/\">4. Analyze your social media channels<\/a>:<\/b><br \/>\nMake sure you have the right tools in place to understand which tactics and strategies are working, and which aren&#8217;t. This will help you spend your time and budget wisely. Popular tools include<a href=\"https:\/\/analytics.google.com\/\"> Google Analytics<\/a>,<a href=\"https:\/\/hootsuite.com\/platform\/analytics\"> Hootsuite Analytics<\/a>, and<a href=\"https:\/\/keyhole.co\/\"> Keyhole<\/a>. You can also use tools provided by the platform itself, such as<a href=\"https:\/\/www.facebook.com\/business\/news\/audience-insights\"> Facebook Insights<\/a> and<a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/4499\/linkedin-page-analytics-overview?lang=en\"> LinkedIn Analytics<\/a>.<\/p>\n<p><strong>5. Manage your Google My Business Listing wisely: <\/strong><br \/>\nBusinesses tend to not pay much attention to their Google My Business (GMB) Profiles, but local searches always display companies that meet the search criteria on GMB at the top, before any Ads or Organic Results.<\/p>\n<h2 id=\"ai-seo\">Working with AI Should Now be a Part of Your SEO Strategy<\/h2>\n<p>Ever see Gemini wanting to take notes in your meetings or updating on your cell phone? Or maybe you go straight to ChatGPT for your questions on how to fix the dishwasher. We\u2019re about to see AI-drive search take the reins when it comes to searches and SEO strategies.<\/p>\n<p><a href=\"https:\/\/www.conductor.com\/academy\/ai-optimization\/\" target=\"_blank\" rel=\"noopener\">AIO<\/a>, it\u2019s important to understand how to use AI to enhance your SEO. Search engines like Bing and Google are ever-evolving to integrate more artificial intelligence.<\/p>\n<p>SEO isn\u2019t just about ranking on Page 1 or 2 anymore &#8211; it\u2019s about being able to be the answer, the end all be all.<\/p>\n<h3>How does AIO impact content creation?<\/h3>\n<p>For centuries, writing has always been considered an art form &#8211; from poetry to novels to modern-day blog posts. Now that AI is coming to the forefront of the internet, will that affect writers as a whole?<\/p>\n<p><span style=\"font-weight: 400;\">The one thing that AI will never have is a full understanding of emotions. The human experience is unique, and one that is always changing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">AI is meant to be a tool. The most important aspect to remember is that AI is exactly what it stands for: <\/span><i><span style=\"font-weight: 400;\">artificial<\/span><\/i><span style=\"font-weight: 400;\"> intelligence. While AI can help you create summaries of meetings with transcripts, create quick outlines for blog posts, or pull resources within 30 seconds, it\u2019s no replacement for the human mind.\u00a0<\/span><\/p>\n<h3><span style=\"color: #ed4228;\"><b>Want a terrifyingly good SEO strategy with AI? Here&#8217;s how:<\/b><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re a digital marketer, content creator, or even an <\/span><a href=\"https:\/\/www.ladybugz.com\/\"><span style=\"font-weight: 400;\">award-winning agency<\/span><\/a><span style=\"font-weight: 400;\"> with the passion and drive to have a high-performing SEO strategy, here\u2019s a few suggestions to get you started and help you stay competitive in an AI-driven world:<\/span><\/p>\n<p><strong>1. Keyword Research with AI:<\/strong><\/p>\n<ol>\n<li>Create keyword variations, cluster topics, and questions<\/li>\n<li>Identify long-tail keywords<\/li>\n<li>Understand how users speak to AI<\/li>\n<\/ol>\n<p><strong>2. Meta Descriptions and Alternative Text:<\/strong><\/p>\n<ol>\n<li>Generate meta descriptions with specific keywords<\/li>\n<li>Create alt text with accessibility rules implemented for the <a href=\"https:\/\/www.ada.gov\/resources\/web-guidance\/\" target=\"_blank\" rel=\"noopener\">ADA<\/a><\/li>\n<li>Test multiple versions for CTR improvements<\/li>\n<\/ol>\n<p><strong>3. Content Optimization for AI Search:<\/strong><\/p>\n<ol>\n<li>Improve on readability for blog posts and content<\/li>\n<li>Build strong summaries and structure answers<\/li>\n<li>Find the keywords that are best for the content<\/li>\n<\/ol>\n<p><strong>4. Content Repurposing and Summaries:<\/strong><\/p>\n<ol>\n<li>Summarize or repurpose blog posts for social media, email newsletters, etc.<\/li>\n<li>Turn podcast interview into blog posts or social content<\/li>\n<li>Pull quotes, stats, info or snippets to highlight in other content such as infographics or carousels<\/li>\n<\/ol>\n<p>In essence, AI should be used in alliance with the human mind. It isn\u2019t a replacement, but a helpful tool to make more menial tasks easier, reduce writer\u2019s block, and keep creativity flowing. From there, you can layer your voice, experience, and expertise into your content to create your high-performing SEO strategy.<\/p>\n<h2 id=\"Your-Monthly-Website-Check-In\">Your Monthly Monster Website SEO Check-In Checklist<\/h2>\n<p>A monthly check-in will help you track results and refine your strategies. Further, they will keep the quality of your website from degrading over time. You don\u2019t need to revisit each of the areas above each month, but keeping on top of the key items below will keep you in tip-top shape as part of your SEO Checklist for 2025:<\/p>\n<p><b>1. Update your plugins and WordPress software: <\/b><br \/>\nYour website CMS and apps are regularly updated by their developers for functionality and, perhaps more importantly, to fix security gaps. Check that you are using the latest version.<br \/>\n<b>2. Review your analytics: <\/b><br \/>\nDo your analytics tell you what you need to know? Check that your digital goals and the metrics you\u2019re using are aligned.<\/p>\n<p><b>3. Look at traffic by location:<\/b><br \/>\nIf you have a local business, make sure you\u2019re drawing traffic from the right area. National or international businesses can measure if their traffic and location of paying customers are aligned.<\/p>\n<p><b>4. Analyze your landing page traffic: <\/b><br \/>\nFind out if the traffic you receive is landing on your most important pages, such as the products you want to highlight. Also, identify the most <a href=\"https:\/\/www.ladybugz.com\/maximizing-your-blog-posts-for-seo\/\">popular blog posts<\/a> to find out which topics resonate.<\/p>\n<p><b>5. Identify spikes in traffic: <\/b><br \/>\nFind out what you posted on days when you get spikes in traffic. This will indicate how you can grow traffic.<\/p>\n<p><b>6. Check your referral traffic:<\/b><br \/>\nIdentify which websites are sending traffic to your website so you can work on building positive business relationships and explore new opportunities to better engage with your audience.<\/p>\n<p><b>7. Evaluate quality and frequency of new content: <\/b><br \/>\nIf you can\u2019t do a full review, spot-check new content for consistency and quality.<\/p>\n<p><b>8. Update calls-to-action:<\/b><br \/>\nRemove any CTAs that are outdated and see if any are missing or should be moved.<\/p>\n<p><b>9. Update<\/b> <b>Events:<\/b><br \/>\nMake sure all upcoming events are promoted and old ones are taken down.<\/p>\n<p><b>10. Check for Broken Links:<\/b><br \/>\nBroken links are just plain bad. Try this free<a href=\"https:\/\/www.brokenlinkcheck.com\/\"> Broken Link Checker<\/a>.<\/p>\n<p><b>11. Update local promotion: <\/b><br \/>\nUpdate (or sign up for) your Google my Business, Yelp, and other sites that <a href=\"https:\/\/www.ladybugz.com\/local-seo-made-easy\/\">expose your business to your local audience<\/a>.<\/p>\n<p>https:\/\/www.ladybugz.com\/googles-december-2020-core-update-for-seo\/<\/p>\n<h2><b>Getting your website&#8217;s <\/b><b>SEO up to speed<\/b><\/h2>\n<p>There are so many ways you can boost your SEO in 2025, some of which are more complex than others and some which are more time-consuming than others. What&#8217;s certain is that the more items on this list that you can check off, the better position you&#8217;ll be to get more organic traffic and conversions.<\/p>\n<p>If you <a href=\"https:\/\/www.ladybugz.com\/seo-is-not-for-dummies-why-you-need-to-up-your-seo-game-and-how-to-do-it\/\">want to kick SEO into high gear<\/a>, we recommend utilizing this monster SEO Checklist for 2025\u2026<\/p>\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;re wondering where should you put your digital marketing budget for this year, look no further than your MUST-have monster SEO checklist for 2025. It\u2019s not too hard to figure it out. In 2020, organic search traffic grew to 53%. That\u2019s a huge number considering that only 15% of traffic comes from paid search [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":15029,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","spc_primary_category":-1},"categories":[311,83,314,393,39],"tags":[166,167,84,318],"class_list":["post-9496","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-boston-marketing","category-local-seo","category-seo","category-website-support-maintenance","category-wordpress-design","tag-boston-seo-companies","tag-boston-web-design-seo-companies","tag-local-seo","tag-seo-checklist-2021"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your MUST Have Monster SEO Checklist for 2025 - Website Design Agency, Boston MA<\/title>\n<meta name=\"description\" content=\"We&#039;ve provided a monster SEO Checklist for 2025 and beyond. 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